STREETFINDER
Full UK Coverage: £1,995 (per user, per annum)
Full UK Coverage: £498 (per user, per month)


Revolutionise the way that you cost, plan, implement and control door-drop mail marketing campaigns
Geoplan StreetFinder mapping software is part of a family of products including AddressFinder and GPS Module that has been developed specifically for the door-to-door distribution industry and has been designed in consultation with leading businesses in the field.
Our careful and extensive study of existing practices and workflows highlighted the opportunity to improve the standard and efficiency of the current approach and save money at the same time by:


- Link delivery round creation, address selection, map production, job costing and client presentation material together, creating a seamless process that generates all the information and outputs necessary to secure, plan, cost, implement and control the job.
- Improve the quality of the map and report output for use at point of sale, in planning and in the field.
- Improve accuracy by using constantly up-to-date information that can easily be viewed alongside street level map bases. Thus reducing print and distribution costs for all stakeholders involved in the process.
- Improve targeting with reference to residential and business counts, supported by penetration figures for dwelling type and tenure.
- Save time and money by automating the process and removing the need for laborious manual report production, data cutting, map drawing and production.
- Improve filing and audit trail by producing and saving all project work in digital form.
- Ensure all map and data outputs are accurate, produced to a high standard and are reproduced legally by adhering to map and data supplier copyright.
- Improve validation and transparency of distribution by implementing GPS tracking functionality. Providing easy to read information on location, date and time of a given agent and delivery.
- Link to more advanced customer and business targeting tools within the Geoplan range.
- Delivers benefits to all stakeholders in the supply chain, including commissioning companies, agencies, distributors and advertisers. Saving distribution and print waste which translates into cost and resource savings.
Whilst capable of delivering the above we knew that the product had to be:
- Simple to use - no training required.
- Accurate and up-to-date.
- Fast.
- Cost-effective.
Geoplan StreetFinder, AddressFinder and GPS Module products deliver against all of the objectives that we identified. Each of the products share the same interface, look and feel and can link to the GPS Module, but the key difference is in the map and data content:
- StreetFinder allows the user to view and build non-addressed/ unaddressed mail rounds at street level and derives address lists from Royal Mail PAF at Postcode level, supported by simple TeleAtlas street level maps.
- AddressFinder allows the user to view and build non-addressed/ unaddressed mail rounds at individual premise level and derives address lists from Royal Mail PAF and OS AddressPoint at premise level, supported by highly detailed OS StreetView, street level maps. (Read about Geoplan AddressFinder...)
KEY FEATURES
- Very easy to use, no training required.
- Excellent user support.
- Available for monthly rental or annual license.
- Product is constantly kept up-to-date and accurate, updates are automatically provided.
- Interrogate streets and refine those for inclusion within the door-drop delivery round.
- Select the streets that you wish to interrogate on the map or in the table view.
- View the Postcode Address List alongside the map of the delivery round on screen.
- Calculate costs of door-to-door leaflet-drop activity, linked to delivery round size, walk rate, number of items and cost per hour.
- Generate map and address lists for internal planning, the field and the client.
- Draw, write and add images onto the map just like you do now, but on screen, for print, using the comprehensive Drawing Tools
- Switch map layers on and off, such as - House numbers, Administrative and County Boundaries and optional raster map tiles.
- UK map coverage to street level is updated and supplied every 12 months.
- UK Postcode boundaries, points and address information updated and supplied every 6 months.
- Alternative optional map backcloths including your own images or maps, A to Z and aerial photography can be loaded into the system by Geoplan.
CORE MAP AND DATA COMPONENTS
Map Base:
- Full UK map coverage including Northern Ireland.
- TeleAtlas Street Level map base.
- Administrative and County boundaries.
- Odd and even house numbers at the end of each street segment.
- Extent of built-up areas.
- Geoplan - Pro Postcode Sector, District and Area boundaries.
- Geoplan - 1.8m Geopoint Unit postcode locations.
Data:
- Full UK data coverage including Northern Ireland.
- Geoplan/Royal Mail - Postcode Sector labels.
- Geoplan/Royal Mail - Postcode level PAF - 1.8m records.
- Geoplan/TeleAtlas - Street or road name.
- Geoplan/Royal Mail - Residential or Business identifier.
- Geoplan/ONS - Percentage penetration of Tenure and Dwelling type by street.
FURTHER INFORMATION
Download the StreetFinder PDF
What do our clients think of our software?
Full UK Coverage: £1,995 (per user, per annum)
Full UK Coverage: £498 (per user, per month)

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