In the early days of operation, paper maps were used to allocate each franchise an area. This meant large maps had to be ordered which were bulky, difficult to handle and not practical for a fast growing company like TaxAssist Accountants. It also means guessing at the population of a particular Postcode District.
Geoplan Expert was chosen because it offered a simple yet effective system of recording each franchisee's territory, and for obtaining statistics about that area.
A manager from Tax Assist Accountants commented on the usefulness of the Geoplan software and the effect on the companies output. See testimonial below.