Data

Work with the latest digital data and geographic information from Geoplan

Key Features & Benefits

  • Profile existing customer base.
  • Segment customers and rank by performance.
  • Latest Postcode geography (provided every six months or quarterly on request).
  • Identify the market at which you excel.
  • Identify market penetration.
  • Identify appropriate methods to serve your target market.
  • Ensure sales and marketing resource is deployed effectively.

Data

Geoplan offers primary datasets required for the application of GIS (Geographic Information Systems) in a business environment for global application.

Related Services

Data Solutions

How to buy

Our data products will normally be dispatched on the day of order (this applies to orders received and placed before 3.30pm). Our products are typically dispatched using a next day delivery service, before 5.30pm. However, Email and FTP services are available. Earlier times are available on request.

If you are not satisfied with any item from our standard product range, you may return it, to reach us within 14 days of our dispatch date, for a refund.

Certain exclusions apply, call +44(0)1423 569538 for further details

DEMOGRAPHIC DATA

We can provide demographic data on a global scale, and have tried and tested methods of sourcing, checking, and creating this data. We can work with a number of different suppliers to bring you the best quality demographic data available for various countries.

For the UK, the 2001 Census Data, sourced from the three Census Offices representing the UK, is collated by Geoplan to provide the most cost-effective and accurate data sets at Postcode Sector and Output Area levels. Ideal for creating colour coded thematic maps of your territories and catchment areas.


BUSINESS DATA

Sourced from the major global information specialists, to provide the most up-to-date, accurate information available. Used to further enhance business development activities once the value of existing customer data has been exploited.


CONSUMER DATA

Sourced from global industry leaders in the field. The people classification data sets identify groupings of consumer behaviours for households and areas. For the UK, typically Census data is augmented with other available information, to profile consumers in terms of social demographics, lifestyle, culture and behaviour. Ideal for:

  • Identifying the market at which you excel.
  • Identifying market penetration.
  • Identifying appropriate methods to serve your target market.
  • Ensuring sales and marketing resource is displayed effectively.

POSTCODE REFERENCE TABLES - UK

Ideal for database applications, designed to provide a look-up between Postcodes and other forms of geography to assist in establishing relationships between otherwise non-relational databases, including drivetime, distance and adjacency.


ROYAL MAIL POSTCODE ADDRESS FILE (PAF) - POSTCODE AND PREMISE LEVEL- UK

In the UK, postal geography is the most common method of analysing and mapping corporate information for business users due to the almost universal knowledge of the Postcode by consumers and businesses alike. Many businesses hold postcoded address databases of their customers. The use of digital Postcode geography, allows the relationship between the customer and their geographic location to be established.



The Postcode Address File, or PAF, is the most up-to-date and complete address database in the UK, containing over 27 million addresses. PAF is an invaluable tool for creating and maintaining mailing-lists and databases, helping you to reduce the number of returned or undelivered items, sharpen your customer profiling, and improve customer satisfaction.


PRODUCT CONTENT

  • Latest Postcode geography (provided every six months or quarterly on request)
  • UK coverage: Includes England, Wales, Scotland and Northern Ireland. Also includes the Channel islands, and also the Isle of Man providing extensive Postcode coverage.
  • Contains address details for every household in the UK including: Organisation, Sub-Building Name, Building Name, Building Number, Thoroughfare Name, locality, Posttown, County and Postcode.
  • Contains 27,000,000 premise level records (approximately) - Premise Level PAF only
  • 27,000,000 UK Addresses (approximately)
  • Contains 1,800,000 premise level records (approximately) - Postcode Level PAF only
  • 1,300,000 Organisation Names (approximately)
  • 180,000 Large Business Addresses (approximately)
  • 1,800,000 Postcodes (approximately)


UK POSTCODE WALL MAPS

To buy a Postcode Wall Map please visit our partner Map Marketing. Alternatively, you can call them on 0843 2080 601 or email postcodemaps@mapmarketing.com.